He also noted that a visible trend of development of memory chips is the price will still drop in storage density continues to increase. This phenomenon is the driving force behind the progress of production and process technology improvements, and market the increase in demand for mass storage. On the other hand, the popular memory card such as SD card, memory chips, not only to package sale to *** piece sold. Storage products for sale *** piece is completely different from the package, you can not be a wafer cut into two, so the Book Storage Management *** piece is completely different concept. “
Memory chips the particularity, the price is no doubt that the machine manufacturers as purchasing the primary consideration, followed by the delivery period, product branding, design support services, after-sales service, product quality and performance. NAND and DRAM market supply channels, so the price is the most important factor in the ability to provide customers with complete design support for SRAM, the most important. “Li Baoen said,” If the distributor can provide a wider range of technical support, totalsolution and design services to help customers accelerate time to market. “
Tyco source The core product line is the Samsung memory, including DRAM, SRAM, FLASH, MCP, GRAPHICSMEMORY, MobileSDRAM MMCCard MASKROM EEPROM. Feng Wei said the company also offers product design support, stocking, loans and other services In addition to the fair price of the product.
the Jie agent brand, including Hynix SDRAM, DDR, DDR2, and the EON (norflash), Amic (SRAM), provides services including technical support, product compatibility and software upgrades.
Jie, Groups (SASGroup the) executive vice president AndyLau also said that the environmental impact of lead times, inventory, capital markets, from the point of view many of the major memory chip suppliers, the four quarters of this year, the memory chip market is still an oversupply. Does not appear on the market the new killer application, had been sent to thick to see the SSD market is unable to do so since the amount of 2008 will be a very difficult year for the memory chips.
Feng Wei, manufacturer when purchasing memory products, latest trends in the progress of the loan requirements. Long to keep a little bit of oversupply, manufacturers distributors lending requirements have increased significantly, but doing so adds a lot of manipulation of risk. In addition, supply sufficient to promote the delivery cycle reduced than in the past a lot of standardized products The delivery time is 1-2 weeks, “said Feng Wei.
of course, the memory chip market is bleak vision, but still some bright spots exciting. “And NANDFlash prices continued to drop, DRAM prices will stabilize.” Said Li Baoen “high-definition video, digital broadcasting, a new PC platform, as well as the development of next-generation networks will greatly stimulate the DRAM demand.” Industry giants will certainly not miss this market. Micron has said that the company has an agreement signed with South Asia (Nanya), the two companies will jointly establish a company called the United States and Asia (MeiYa) DRAM joint venture. It is reported that the United States and Asia will be the use of Micron and Nanya two production technology, the strength and experience. In addition to the United States and Asia, the agreement parties will jointly develop and share future technology. Qimonda (Qimonda) and Elpida have also signed a letter of intent to jointly develop a new generation of DRAM chips. Under the plan, the odd Qimonda will provide its key technology innovation BuriedWordline Elpida its advanced stack technology.
AndyLau also the price factor at the top. “The price is the most important factor, because it will directly affect the BOM capital TI agents,” he said. Porsche approach is to reduce capital, and through bulk purchases of the Design-in component solution to win customers.
machine manufacturers purchase memory chips, the primary factor: still the price
Despite the recent news of the NAND Flash prices are rising trend, but the market still can not get rid of the signs of the previous cold. The market research firm iSuppli recently the will NANDFlash growth speculation reduced by two-thirds. The sharp decline in memory chip prices spread to more than the original, play an important role of distributors in the memory industry chain has brought innumerable challenges, distributors generally thought that the memory chip market a high-risk industry.
with other products, memory chips are very sensitive to price, and the price all the time changing. Memory chip distribution market is capital-oriented business. Short product life cycles, supply and demand is usually a big difference. In addition, the memory chip market are high-volume market. “Said Li Baoen IR agent terminal sales price also there is no necessary connection with the production of capital, which led to the high-risk nature of the industry. “
memory chip distribution market: price, or price
memory chip market vision is not optimistic
memory chips the performance of the market haze, forcing many manufacturers to cut production or delayed Fab production plan. Micron (Micron) recently announced, will postpone its Singapore-based Fab original production plan, and its competitors Hynix (Hynix) also said that plans to cut NANDFlash production.
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Samsung in China local authorized dealer the Tyco source limited liability company, general manager of Feng Wei thought, from the supply point of view, the current market has been the supplier of the rapid expansion of production in the past few years drag on, and a long period of oversupply state. For the first half of 2008, market conditions, product prices steady decline, the industry of look at recent prices can be stable, while for the second half of the market vision, Feng Wei said: “This is dependent on global economic trends, the United States credit and economic crisis will inhibit the demand for the semiconductor industry, plus the appreciation of the renminbi and other factors caused by the distribution companies operating capital to continue high, the second half of the international and domestic market situation is not optimistic. “
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In addition, of REALTEK agents MPS agent market, will some of the emerging memory chips, MRAM, PRAM, etc., although these chips is also developing , but can be expected that they will stimulate the memory chip market to further development.
Cytech agent memory chip product line, including Micron, LINEAR, agents IDT and the Catalyst products offered do not cover the SDRAM, DDR1, DDR2, DDR3, DRAMModule, NAND Flash, FlashMemoryCard, the SSD, the SRAM, of TCAM, RLDRAM PSRAM, MobileDRAM, and EEPROM. Cytech technology distribution market for memory chips, the main provider of both upwind service the First NANDFlash and DDR2 products have a very short delivery cycle, the second is in the design and development stage, and after-sales service, providing customers with a powerful on-site support.
He also said that, in addition to the price factor, machine manufacturers and usually consider with a certain stock, to meet the OEM expected inventory levels, and can quickly respond to price changes of partners. Storage business is like a gamble. “He said.
Aug 12, 2011 the McNair groups AndyLau
also held the same view. He said that the memory chip is not only very sensitive to price, and very easy to supply instability. “The price of flash memory chips every minute change, and the daily fluctuation of 20 to 30 percent. Samsung, Hynix made a big one, the market there will be a supply shortage and price increases, and vice versa falling prices, inventory redundant.
previous years, a serious price cold swept the entire field of memory chips, the memory chip market also affected by the unprecedented impact. Industry giant Samsung Electronics in 2007 fourth quarter financial report shows that the rapid decline in the uniform sales price of computer memory chips, the company profit fell 6.6 percent. DRAM maker Elpida (Elpida), announced its sales fell 34 percent, and the third-quarter net loss of $ 113.2 million. In Taiwan vendors ProMOS Technologies also announced prices and oversupply of memory chips of loss.
memory chip market oversupply causes prices fell sharply. For small and medium-sized memory chip maker, the need to reduce shipments in order to minimize the loss of profits, mainstream suppliers should invest more in R